>The copywriting planners I have worked with who are very difficult to describe all have some common problems:
>1. He is very arrogant. If others have a bad experience with his copywriting, it is because their level is too low.
>2. Not thinking about the rhythm of copywriting for the game. Even the most critical part of the game, which is the most likely to lose players, requires a lot of settings, like The Riddler.
>3. When connecting to art, the requirements were quite unclear and it was impossible to give accurate modification opinions.
>4. Lack of basic expression skills. Before having a clear story structure, he likes to apply a lot of philosophical and historical systems, but can't write the interaction between people well. When characters talk to each other, it seems to be complicated and difficult to pronounce. A jerky script.
>Copywriters and planners will always talk about writing theories and the like. I think there is no problem with these. It is normal to specialize in a technical field.
>But while talking about theories, what is written cannot be read clearly. It gives the impression that you are learning to run before you can walk. When communicating, you will always say "what do you know, you are not a copywriter", then it will It makes people feel very hard and difficult to cooperate with.
>I really miss some of my copywriting colleagues who are very comfortable to work with. Even if some of them have different creative ideas, when we work together to promote the project, I still feel that these people care about the entire game and not just the ivory tower they have built with words.